Bar furniture wholesale intelligence: 3 types of bar furniture most favored by Generation Z

In today's consumer market, Generation Z is becoming the main consumer group of bars.

According to data from Statista, a well-known market research organization, it is expected that by the end of 2025, Generation Z will account for more than 40% of the global bar consumption market.

The "Generation Z Consumer Trend Report" released by Nielsen pointed out that Generation Z pursues individuality and focuses on socializing, and their requirements for bar environments are becoming increasingly personalized. Therefore, their preferences for bar furniture also have unique characteristics.

Next, this article lists 3 types of bar furniture that are deeply loved by Generation Z. You can refer to this article to carry out bar decoration, wholesale purchase of bar furniture, and meet the needs of consumer groups.

1.Industrial style metal bar chairs

According to a survey by Houzz, a well-known interior design website, industrial style furniture ranks among the top three bar design styles preferred by Generation Z. This means that if you need to attract more young people to patronize your bar, it is very appropriate to purchase such furniture in bulk.

The characteristics of industrial style metal bar chairs are: tough lines, exposed metal material, black or silver frame, which looks very cool. Such furniture design is very consistent with the aesthetics of young people in Generation Z, which will make them like to go to bars for gatherings more.

Moreover, there are few decorations on industrial style metal bars, and even if there are decorations, they look very cool. Bars with this kind of furniture will be more distinctive than other bars, making customers who come to the bar for the first time feel very novel.

2. Creative leisure sofas

A report by market research company Gartner L2 shows that in bars frequented by Generation Z, bars equipped with creative leisure sofas extend customers' stay time by an average of 30 minutes, and social interactions are more frequent. 

Marketers have long put forward the view that compared with people born earlier, Generation Z needs more self-esteem and social recognition, which leads them to pay more attention to seeking recognition from their peers in social situations. The creative leisure sofa can give them a sense of resonance. This feeling makes them feel more comfortable and relaxed, and makes them more confident in social occasions.

Compared with other types, creative sofas present various unique shapes. Such as dreamy cloud-shaped sofas, shell-shaped sofas, and even irregular geometric sofas, which are very imaginative. For example, cloud-shaped sofas make people feel like they are in the clouds and can completely relax.

In addition, this kind of creative leisure sofa has a very important marketing benefit. Generation Z consumers like to share their photos and dynamics on social media such as X and Facebook. Creative sofas attract them to take pictures and share them on social media, bringing more online attention to your bar.

3. Tech-sense smart furniture

As the natives of the Internet age, Generation Z is full of love for technology. Because for them, the Internet has become a must-have in their lives.

Data from market research firm eMarketer show that Generation Z's consumption preference is for services with technological elements. In bars, bars equipped with technological smart furniture can even increase customer return rates by 15%.

If your bar can purchase technological smart furniture, it will undoubtedly attract their attention. For example, a bar table with wireless charging function allows Generation Z to charge easily while enjoying the party, which is very cool for them.

There is also a more recommended type of smart home - a sofa with smart lighting adjustment. Customers can change the color and brightness of the sofa light through the mobile phone APP. In a lively bar, the smart lights can flash with the rhythm of the music.

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Conclusion

If you are running a bar or are preparing to upgrade the facilities of the venue, you can consider purchasing smart furniture/creative home or industrial metal style bar furniture, which can greatly attract the attention of Generation Z consumers.